Putting some fizz in city affairs 

The Volusia County Council may have postponed a vote last week on whether to name Coca-Cola its official soft drink -- providing a $4 million windfall in exchange for granting Coke exclusive rights to market its products at Volusia's public parks, beaches and offices for five years -- but the issue isn't dead in the carbonated water. Imagine the arrangements that could pair cities with other sugar daddies.

Dr. Pepper is the perfect spokespop for upscale Winter Park. A deal with Jolt could keep the downtown Orlando crowd up into the wee hours ("It's not a rave! It's an all-night soda party!"). And who can deny that Mountain Dew's image is just right to make residents of Bithlo pine for the good old days of pop-tops?

Residents may not always trust their government's wisdom. But when it comes to sweet deals, they can trust their liters.

Tags: ,

We welcome readers to submit letters regarding articles and content in Orlando Weekly. Letters should be a minimum of 150 words, refer to content that has appeared on Orlando Weekly, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at

Orlando Weekly works for you, and your support is essential.

Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of Central Florida.

Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.

Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep Orlando’s true free press free.


Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Read the Digital Print Issue

April 14, 2021

View more issues


© 2021 Orlando Weekly

Website powered by Foundation