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Wednesday, January 15, 2014

Get torqued … on caffeine, that is … with 'Workaholics' K-cups

Posted By on Wed, Jan 15, 2014 at 5:57 PM

Are you a member of K-Cup nation? Some take issue with the amount of waste the single-serve coffee pods leave behind, or their general lack of coffee quality, but there's no arguing they're damn convenient — especially in an office setting where no one wants to clean out the damn pot. Still, considering Blake, Ders and Adam's commitment to staying fresh, you gotta think, why a pre-ground coffee product? WELL STOP THINKING, DUMMY. You gotta stay fresh. K-cup manufacturer Keurig has been diligent about seeking out branding partnerships — you can buy Dunkin Donuts K-cups, Starbucks K-cups, Celestial Seasonings, Swiss Miss, even Cinnabon and Kahlùa — but this latest co-branding lunch is their weirdest yet. That's right: The stoner man-children of Comedy Central's Workaholics now offer K-cups in five different flavors, like Take It Sleazy light roast, Let’s Get Weird medium roast, Fully Torqued dark roast, Straight Grizzly honey-vanilla flav  oh, you know what? This is probably/maybe a hoax (I give it 50/50 odds) so I'm not gonna bother to rephrase the press release. Buy it here on Amazon (if you're a trusting sort ["Be the first to review this product!" yeah right]), or just watch new episodes on Comedy Central starting Jan. 22. Straight grizzly. adamcoffeeOfficial press release:

GET BUZZED WITH THE WORKAHOLICS AT THE OFFICE OR HOME

WITH K-CUPS® IN FIVE DIFFERENT FLAVORS FROM TWO RIVERS COFFEE®

WITH PRODUCT NOW AVAILABLE ON AMAZON.COM

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Available in Five Flavors Including: Take It Sleazy: Light Roast, Let’s Get Weird: Medium Roast,

Fully Torqued: Extra Bold Dark Roast, Straight Grizzly: Honey Vanilla Flavored and

Half-Christmas Blend: Hazelnut Flavored

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            NEW YORK, January 15, 2014 – For the first time, fans will be able to get their caffeine AND “Workaholics” fix of AdamBlake and Ders as Comedy Central teams up with Brooklyn-based licensee Two Rivers Coffee® and releases a K-Cup® product line now available via Amazon.com. The five “Workaholics” flavors include Take It Sleazy: Light Roast, Let’s Get Weird: Medium Roast, Fully Torqued: Extra Bold Roast, Straight Grizzly: Honey Vanilla Flavored and Half-Christmas Blend: Hazelnut Flavored (12 pack: MSRP $8.99).  Amazon.com is also offering a "Workaholics Coffee Sampler" which is a 72 count variety pack of all five flavors (MSRP: $42.96).

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